Architectural 3D Rendering – An Introduction

Architectural 3D rendering is the most sought after and well-liked method used at present by the Architectural Industry. This has caused a revolution in this Engineering discipline and is popularly used as a marketing tool. Architectural 3D rendering is divided into a number of companies relying on its usage. It can be used to create images with totally different angles and set ups, animation, walk-by, product modeling etc.

A technique that is used to add texture and provides it a realistic effect is called Rendering. It may be just material application, textured or picture-realistic rendering. Photo-realistic rendering helps in making image look real. It has lighting effects, material application and high quality rendering finish that provides a wonderful visual enchantment to any kind of view. Architectural 3d rendering conceptually is rendering associated to Buildings.

The following are the services that can be provided under the Architectural Umbrella.

Interior & Exterior Rendering:

Interior & exterior rendering includes of rendering of Indoors and Outdoors. This includes 3D floor plans, Furniture and Fixture, Landscaping, Water our bodies, Day and Night views etc. Landscaping might be for a villa, golf course, Stadium etc. These rendered views can act as a superb presentation and visualization device of how a building or surrounding site would look like after construction.


Photo-montage is a combination of an present site and a rendered 3D Model. We will place a rendered house, building or a villa on an current backdrop and see how it looks like. This helps Architects in deciding if a particular site is suitable for building or not. This will help in deciding the exterior wall colors and different construction elements.

Furniture and Fixtures:

Architectural 3d rendering also includes modeling and rendering of furniture and fixtures. This could be very popularly used within the discipline of interior designing. Totally different color combination’s, materials texture etc. could be utilized to the model.

Animation and Walk-by:

An architectural walk-by way of gives us a virtual tour within the building or outside the building. This is most popularly used as a presentation or marketing tool to promote sales of apartments or villas. Client can view the video or animation created to get a feel of virtual presence in the building. Walk-by way of are video clippings in motion which might be of 30, 60, ninety seconds with camera angles positioned at totally different places to present an outline of entire interior or exterior.

Architectural 3D Rendering is used for rendering the next:

1. Residential Apartments

2. Single Family Homes

3. Office Premises

4. Resorts and Clubs

5. Villas and Condos

6. Restaurant and Hotels

7. Landscapes

8. Schools and Colleges

9. Shopping Centers

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